Custom Content from WSJ
To increase brand visibility and the impact of our thought leadership, we launched season 1 of Better Vantage by Vanguard, a podcast series hosted by Custom Content from WSJ and Vanguard. The eight-part series features lively conversations with a range of Vanguard subject matter experts. It explores issues that matter most to investors, with timely, actionable and data-driven insights that support their pursuit of long-term financial outcomes.
Washington Post
We partnered with the Washington Post to create an interactive sponsored content experience. The immersive article features video clips from the Breaking Bread, Building Legacy campaign where Black investors engage in honest, unscripted conversations about money around the dinner table. Readers are then encouraged to reflect on their own financial goals and motivations by answering five questions — the answers to which will help them take the next steps in their financial journeys.
The Economist Group
We partnered with The Economist Group on a podcast series that explores the many choices facing today’s investors, from making financial decisions with confidence to choosing the right advisor.